Former/Recovering Journalist turned digital marketer and podcaster. I write about all things digital marketing.
A follow up to my last monologue here in Marketing Junto about AI killing SEO. Well... is it? Not exactly. Let me explain. AI does a lot of the busy work of optimizing your website for you. It can generate meta title and description tags with ease. It can analyze
Is the advent of artificial intelligence killing search engine optimization? Maybe. But is it the end of marketers trying to game the system and optimize? No. It's more of a shift in focus from the old ways of optimizing for the search engines to how to optimize for
Podcasting is much more than the amount of people who listen to your show. It's about quality and who you get to meet. Some shows, Entrepreneur's Enigma included, are both networking/business development tools and informational. Entrepreneur's Enigma allows me to meet people I
I had coffee with a friend of mine the other day. It was great to catch up and hear about how their business was going. We touched briefly on their website and I learned that their closed source content management system software wasn't supported anymore. šµāš« Eek! The first
\Business, especially in the digital marketing space, is a lot like running or riding a bike. It has a lot to do with pace and patience. Let me explain. If you're not committed and consistent with your digital marketing and you're all scattered then your post
I'm really getting into Alignable, hyper-local social network akin to LinkedIn. The difference between Alignable and LinkedIn is the focus on communities, both online and in the physical world. I first joined Alignable in 2018, I think. It wasn't, even close, ready for primetime. But I
So YouTube is getting the ability to import podcasts directly via RSS. This is big because, after it's parent company Google, YouTube is the second biggest search engine destination on the Web. I've been putting the Entrepreneur's Enigma Podcast up on the service for
Nazis! I hate Nazis! Most of us do. Maybe even Substackās founders, but not enough for them to de-platform the Nazis that have setup shop on the platform. As you can see Iāve moved Marketing Junto off Substack. This is the same reason Iām off of Twitter,
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Itās a new year. Man, 2023 went by fast. With the landscape of digital marketing changing rapidly. Whatās the plan? Happy 2024! Hereās to a new year with new beginnings. Also a new year with different obstacles too. Sorry to be a downer. Digital Marketing is going
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My account on LinkedIn earlier this week was frozen for 36 hours. It really hit home the need to have my content on a platform that I own and control first before sharing on social media. A good reminder that you want to have a website with your own content
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Lots of so called āinfluencersā talk about their follower numbers and their reach. Try this, produce great content and the numbers will follow. I swear, if I hear one more ādigital influencerā talk about how big their following is on a video and the 3 things I can do to
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So many people have personal brands now-a-days. Should you? Iāve always been active online, enjoying the process of building in public and interacting with a diverse range of people. This has been my approach for years. When I started, did I think I was developing a personal brand? Absolutely