Email Marketing
The Power Of The Subscription & And The Unsubscribe
People have subscription fatigue and it's not all tied to money. Some just get too many newsletters. There's nothing wrong with unsubscribing.
Meeting With Business Colleagues One-To-One Is Great For Marketing
Honestly, this is how I built Goldstein Media. Though relationship building and 1:1 meetings colleagues and business associates.
In The Age Of AI, Always Keep A Human In The Loop
Artificial Intelligence can be great for so many things. But relying on it without keeping a human in the loop is not a good idea. Especially in marketing.
When In-Person Networking Is Better For Business
With video conferencing technology today you can network without leaving the house. But is that a good thing?
Maybe AI Can Fix Podcast Discovery?
Spotify has released a new feature that uses AI to help listeners find new shows.
A Bunch Of Firsts
Like the Artemis II mission, marketing can have lots of firsts. And that's both scary and exciting.
Podcast Video Is Getting Easier To Distribute Thanks To Apple
Apple has recently released an update that allows for HLS video in it's app.
Now WordPress.com Is Letting AI Agents Write And Post With Ease
I like AI for somethings, but taking your hands off the creation wheel and letting AI agents write and post on your site autonomously is a BAD IDEA!
Is Real-Time Collaboration Needed In WordPress Core?
In a recent op-ed in The Repository blog/newsletter, well known WordPresser Matt Cromwell posed this question. Here's my take.
Anthropic A Supply Chain Risk? Should Marketers Care?
The current US administration has declared Anthropic and it's AI bot Claude a supply chain risk. Certain companies doing work with the feds should care but should marketers who aren't stop using the system?
Podcasting Should Not Be Co-opted By Video Services That Don't Support RSS
Podcasts is audio and video that distributes via RSS, an open protocol. Videos that don't have an RSS component are NOT podcasts and shouldn't be called podcasts. Because they're not!
Podcasting Isn't Video-First
A recent study by Triton Digital says 80% of those surveyed consume podcasts both in audio and video. But only 7% only consume the video.
ChatGPT 4o Is Permanently Retired
What does this "upgrade of sorts" and retirement of 4o mean for the greater marketing community?