Marketing
Sometimes You Just Have To Ask For It...
Sometimes you need to ask for the sale or the budget or the sponsorship. You won't get it at all if you don't ask.
Community
How Important Community Is To Online Marketing
Brought to you by our sponsor mTap.io --> Revolutionize How You Run Events And Network. I've been thinking a lot about community lately. A dear friend and Philly community member (he was in a lot of the same groups I was in), died recently after fighting
Artificial Intelligence
Use Artificial Intelligence To Help You. But Don't Fully Rely On It.
In a recent post on the Futurism's The Byte publication, the author of the piece points to a study that was done that shows that 52% of ChatGPT answers are WRONG! This isn't surprise to me one bit. I am concerned though, because so many people
Why The Google Algorithm Leak Matters
The recent leak of internal Google documents, give the public revealing details about the company's search ranking algorithms. (Google has said they are legit.) I've heard quite a few tech pundits, including Tom Merritt, who is my favorite of all of them, downplay the leak. What
Podcasting
More And More People Are Listening To Podcasts. Marketing Opportunity?
Podcasts are now a mainstream media platform. They are ever-growing and highly engaged audience is listening and supporting their favorite podcasts. This is all according to The Podcast Consumer 2024 report by Edison Research (PDF). This bodes well for me, that's for sure. I've been podcasting
Social Media
Reddit & Forums Are Rich With Great Marketing Info And Promotional Opportunities
Okay before you all scream at me that promotion in forums and Reddit boards is a big no-no, I agree. But participating and offering help when it comes up isn't. That's what I mean by promotional opportunities. Spraying and praying in forums and Reddits IS VERY