The Power Of The Subscription & And The Unsubscribe

We live in a world where media is fragmenting. There is more choices than ever for what you want to consume and follow, especially in the Internet.

That being said subscription fatigue is a real thing. Just because you decide to unsubscribe from a newsletter or a YouTube channel, doesn't mean anything. It just means that you need a break from that content.

I get a lot of newsletters and email in general, to be honest. If a newsletter served its purpose and now I'm done with it, I unsubscribe. I don't put it into spam. That gives the wrong signal to email clients. I click the unsubscribe button.

Recently, I got word that someone who I thought was enjoying my newsletter, unsubscribed. At first I was sad. But then I realized, with the amount of email we get now-a-days, it's just a matter of time before your newsletter gets unsubbed or just forgotten.

The power of the subscription is that it puts the reader, viewer, consumer in charge. You pick what you want to consume. This is great.

Now more than ever, subscriptions to different content in various mediums is democratizing media, in many cases for the better.

What do you think? Post your thoughts in the comments below.

The Latest From The Entrepreneur's Enigma Podcast

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Web Jawn

Beyond CPMs: Surviving the New Measurement Era

Better measurement will help advertisers buy podcasts. It won’t automatically help independent podcasters build sustainable businesses, argues Losh Moodaley.

PodnewsLosh Moodaley

This is a great explainer.

AI Killed Your Personal Brand

And why that may be a good thing!

The Buzz by Geoff LivingstonGeoff Livingston

A good take from a good buddy of mine on AI and personal branding.

UC Davis brain implant lets ALS patient speak with 99% accuracy and work full time, no researchers needed

UC Davis researchers published a Nature Medicine study showing a BCI implant gave an ALS patient 99% accurate speech over two years of independent daily use.

The Next WebAna Maria Constantin

Absolutely wild! This technology is too cool!

Early users of Anthropic’s Mythos still have access after US order

Some early Mythos testers, including Dragos and Cisco, kept preview access after a US export order shut other versions down; ENISA was cut off.

The Next WebAna Maria Constantin

Interesting...

Pour one out for Roku City

Under Lachlan Murdoch’s leadership, Roku will become a doorway to all things Fox.

The VergeCharles Pulliam-Moore

This sucks in so many ways.

Amazon MGM Studios Backs Out of Sam Altman Biopic Months After Amazon Gave OpenAI Tons of Money

The decision comes months after Amazon announced a $50 billion partnership with the AI company.

GizmodoBruce Gil

Suspicious much?🤔

Polymarket Launches Its First Entertainment Podcast: ‘What Are the Odds?’

The company clearly hopes to expand its outreach to women.

GizmodoMatt Novak

Well why not.

61% of Podcast Listeners Discover Their Favorite Shows Through YouTube and Social Media

New Sounds Profitable research with JAR Podcast Solutions reveals YouTube has become both podcasting’s leading discovery platform and most-used listening destination

PodnewsSounds Profitable

YouTube is a great discovery engine.

Interesting explainer.

Joanna Stern spent one week with new Siri AI, and it’s very good - 9to5Mac

Joanna Stern spent a week testing iOS 27’s new Siri AI in a variety of ways, and her new video shares how it went.

9to5MacRyan Christoffel

I'm excited to try it out.

A fan broke Convene's sign during the Knicks parade — and the company’s response was fast and perfect. Here's what happened: A fan climbed up to get a better view of the parade, accidentally knocked… | Jason Feifer | 48 comments

A fan broke Convene’s sign during the Knicks parade — and the company’s response was fast and perfect. Here’s what happened: A fan climbed up to get a better view of the parade, accidentally knocked the “n” off Convene’s building sign, and the video went viral. Convene quickly updated its Instagram logo to show the “n” falling off. It highlights the most important skill for any brand today: speed. Culture moves fast. Today’s viral moment is tomorrow’s forgotten history. So if you want to join the conversation while it still matters, you must structure yourself for speed. That means having a plan for rapid response. You want minimal and clear layers of approval. Go from idea to execution as fast as possible. Because the faster you can move, the more relevant you can be. 🎉 STAND OUT! In my free course, I teach you how to grow (and drive sales) on LinkedIn https://lnkd.in/eRumk4Mw | 48 comments on LinkedIn

LinkedInJason Feifer

Great response from a brand.

NASA picks Eric Schmidt’s rocket company for Mars mission, setting up a race with SpaceX | TechCrunch

Relativity Space — a rocket maker acquired by former Google executive chair Eric Schmidt last year after stumbling on the path to orbit — might just beat SpaceX to Mars.

TechCrunchTim Fernholz

Wait... Eric Schmidt has a rocket company? 🙄🤪

Hackers Are Hijacking Entire Roblox Games Now

Whereas Roblox hackers were previously focused on stealing players’ high value items, some have taken over entire Roblox games, stealing their ownership and Robux in the process.

AmazonJoseph Cox

Good grief.

W Social, Public Institutions and the Theater of European Digital Sovereignty

European public institutions are betting big on digital sovereignty and open source software. And yet they recently moved their Bluesky accounts to W Social, a private, for profit network owned by Swedish entrepreneurs that has quietly gone closed-source.

Elena RossiniElena Rossini

A must read uncovering of something fishy going on online with the European Union and Digital Sovereignty.

Google’s “new era for AI Search” is killing the open web | Tuta

Google calls its intelligent AI-powered Search box the “biggest upgrade in over 25 years,” but we must consider what is happening to the open web (yes, the one that trained the AI). Let’s look at why it’s bad, and what we can do about it.

TutaLena

It is. Plain and simple.

Open Letter on Transparent AI Cyber Protections

Executives and technical leaders in information security call on the U.S. Government to lift the export-control directives on Anthropic’s Fable and Mythos models and adopt an open, scientific, and transparent process for AI risk assessment.

freefable.org

A must read.

Web Find

The Virtual OS Museum

Over 1,700 pre-installed operating systems spanning 1948 to today, in a single Linux VM. Bundled QEMU, VirtualBox, and UTM. One-click launchers for Windows and Linux.

The Virtual OS MuseumAndrew Warkentin

This is actually a thing online! Wow!

The NTS Radio Player brings the best of internet radio to your hi-fi

To hell with algorithms, let a human DJ take the wheel.

The VergeTerrence O’Brien

This is cool. I love small gadgets like this.

Open Letter on Transparent AI Cyber Protections

Executives and technical leaders in information security call on the U.S. Government to lift the export-control directives on Anthropic’s Fable and Mythos models and adopt an open, scientific, and transparent process for AI risk assessment.

freefable.org

This ☝🏻

That's It For This Week! Keep Rocking It!

-Seth

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