Podcasting
Podcasting Is Not Going To Lead To Direct ROI
I've been podcasting for more than 15 years. I'll be honest, I've never gotten direct ROI from the podcasting. You need to think about it differently.
Content Marketing
The Power Of Substack On Journalism
Substack is a publishing powerhouse, it's easy to start a newsletter there, for free, and charge for access. But is it bad for the democratization of publishing? I'm not sure.
Community
Communities Are The Rage
With centralized social media showing many of us how NOT to build community, people and brands are turning to community platforms to build out their own slice of the Web.
Newsletter
The Power Of The Newsletter... Owning Your Audience
Having an email list and a newsletter, along with podcasting, is all the rage. With corporate social media platforms looking inward, we as creators have to look outward.
Community
A Marketer Who Is Thankful
Tomorrow is Thanksgiving in the United States. It's been a tough couple of weeks, but I am thankful for some things.
Open Source
When WordPress Goes To War
This is coming out of cycle because of the timeliness of what's going on. If you're not sure what I'm talking about don't feel bad. Just read on. I wasn't going to write about this here, but I think it needs to be talked about EVERYWHERE.
Community
How Important Community Is To Online Marketing
Brought to you by our sponsor mTap.io --> Revolutionize How You Run Events And Network. I've been thinking a lot about community lately. A dear friend and Philly community member (he was in a lot of the same groups I was in), died recently after fighting