Sometimes You Just Have To Ask For It...

So last week, I decided to do something. I decided to ask my website hosting company of choice it they would sponsor the Entrepreneur's Enigma Podcast and the Marketing Junto newsletter. You know what? They said yes.

Now granted I have great relationship with the owner of Rocket.net, Ben, but it's only because I've cultivated that relationship.

So really this comes down to two things? Don't be afraid to ask for something. You only get something if you ask, right? And relationships are important. They make asking for a sponsorship, or a guest appearance on a podcast, or getting someone notable on your podcast. If that person knows you and has even a small relationship with you getting to Yes is that much easier.

Another trick I have to finding sponsorships for your podcasts or newsletters, is to ask the companies who you patronize. In many cases, knowing the business and the service they provide will make getting that Yes so much easier.

This can work in sales too. A big part of account-based marketing (ABM) is the relationship. It's NEVER about the quick sale. It's about the long term relationship that will provide much more value to both sides than just a sale.

What do you think? Hit reply or post in the comments!

The Latest From The Entrepreneur's Enigma Podcast

Web Jawn

Democratising publishing

Thoughts on open source governance and how to create trust within technology, communities, and media.

John O'NolanJohn O’Nolan

A great take from John O'Nolan the co-founder of Ghost on how to really democratize publishing.

How to choose an SEO-friendly domain name

Select a domain name that supports your business goals and brand identity without falling into common SEO traps.

Search Engine LandAdam Riemer

Great tips here, even though picking an SEO-friendly domain isn't a HUGE ranking factor.

ChatGPT search officially launches

OpenAI is beginning its long-awaited ChatGPT search product – with a wider rollout in the coming months.

Search Engine LandDanny Goodwin

ChatGPT search is getting even closer to launch into the wild. This should be good to see Google have some more competition. Will it be any good? I have no idea, but I definitely want to try it out!

TikTok Establishes New Deal with UnitedMasters To Promote Independent Musicians

The new partnership will help promote UnitedMasters artists in the app.

Social Media TodayAndrew Hutchinson

This is a good move for TikTok and a good thing for indie musicians.

Bluesky Reaches 13M Users, Announces New Funding

Could Bluesky really challenge X as the real-time social app of choice?

Social Media TodayAndrew Hutchinson

Still can't get into Bluesky. For some reason. I'm just a Mastodon guy and everything else Fediverse guy.

The People Behind the Platform: How WordPress’s Community Drives its Success

By Marieke van de Rakt and Joost de Valk WordPress marketing is a collaborative effort. WPBeginner, Yoast, BobWP, Siteground, Post Status, and the Repository are just a few of the many, many brands and individuals advocating for WordPress. We’re incredibly proud of the WordPress community. Amid the recent drama, we feel the community’s role and ... Read more

joost.blogJoost de Valk

So true love this. Joost and Marieke are the former owners of the Yoast SEO WordPress plugin. They are good WordPress luminaries.

How to appear in ChatGPT search results without training their AI

OpenAI created a method for websites to block or allow content in ChatGPT’s new search engine. Here’s how publishers can be included in their search results while stopping them from using their content to train their AI models.

Coywolf NewsJon Henshaw

Great tip on how to still capitalize on the new search engines but not be sucked into the training data.

A manifesto for small, static, web apps - Ross Wintle

I’m having a lot of fun building small, static web apps. And there are certain principles I’m trying to stick to as I do it. Let’s see what they are… What is a manifesto anyway? As I started writing this, I asked myself: “Is this actually a manifesto? What is a manifesto?” But the definition […]

Ross WintleRoss Wintle

Ross is an awesome web developer his manifesto is a must read.

Google is building smart home controls into Gemini

Gemini is getting a little more helpful.

The Verge

What could possibly go wrong. Hmmmm... Hal 9000 from 2001: A Space Odyssey?!

Automattic and Mullenweg Move to Dismiss Majority of WP Engine’s Claims in Lawsuit

Automattic and its CEO, Matt Mullenweg, have asked a U.S. court to dismiss all but two of the 11 claims filed against them in a lawsuit brought by WP Engine last month.

The RepositoryRae Morey

If you're still trying to keep track.

Mullenweg threatens to take over Paid Memberships Pro

Matt Mullenweg has threatened to take over Paid Memberships Pro (PMPro) in the WordPress.org plugin repository.

The RepositoryRae Morey

Matt Mullenweg has too much power. This is craziness. I know the developers and owners of PMP and this really pisses me off. The Coleman's are great people and big supporters of the WordPress ecosystem. Mullenweg is off his ghord.

Thoughts on lawyers, judges, and timing

Legal bits and bobs about the Matt Mullenweg & WP Engine saga, including who the lawyers are, and which judge is presiding.

The DeltaSamuel Sidler

A must read.

Pluralistic: Bluesky and enshittification (02 Nov 2024) – Pluralistic: Daily links from Cory Doctorow

Cory Doctorow

This is yet another reason not to invest so heavily in Bluesky or even Threads.net for that matter.

Reacting to the TechCrunch Disrupt Connie Loizos interview with Matt Mullenweg - The WP Minute

In this episode of The WP Minute, Brian Coords and I unpacked Matt Mullenweg’s recent interview at TechCrunch Disrupt 2024 with Connie Loizos. What struck me most was how this wasn’t just another tech conference appearance - it was a deep dive into the ongoing controversy between Automattic and WP…

The WP MinuteMatt Medeiros

A good unpacking.

Perplexity CEO offers AI company’s services to replace striking NYT staff | TechCrunch

The CEO of AI search company Perplexity, Aravind Srinivas, has offered to cross picket lines and provide services to mitigate the effect of a strike by

TechCrunchDevin Coldewey

Yet another tone-deaf AI CEO Bro.

From The Blog

The Love Languages of Business: Credibility, Value, & Trust

To succeed in today’s business landscape, you need to understand the three love languages of business: credibility, value, and trust.

Marketing Junto | News & Commentary About Digital MarketingSean Banks

A Word From Rocket!

Rocket.net** is WordPress Hosting provider that I use for my business websites and my clients' as well. They are super fast, reliable, and have great support 24/7.

Every time I need them they're there ready to help. It can be as simple as a plugin gone haywire to something silly I did to the site. Their support reps know WordPress inside and out. They're always there to help!

As a reader of Marketing Junto you can snag 50% off for the first 3 months with Rocket. Go to https://gmedia.sh/rocket and enter junto at checkout!

I love Rocket! Take them for a spin! You'll be glad you did!

** Full disclosure we get compensated by Rocket.net but we've been longtime customers and fully endorse their hosting services.

🎙️Podcast Coaching 🎙️

I've been podcasting since 2010. During those 12+ years I've learned a thing or two about the ins and outs of the industry and approaching it the right way.

I've recently decided to offer podcast coaching as a service to share the knowledge that I've accumulated over the decade-plus in the industry.

More information click here.

Web Finds & Other Interesting Stuff

The Mullenweg/WPE Thing

The Mullenweg/WPE Thing. GitHub Gist: instantly share code, notes, and snippets.

Gist262588213843476

A good use of GitHub Gist of what's going on with Mullenweg & WPE.

Vanishing Culture: A Report on Our Fragile Cultural Record | Internet Archive Blogs

<p>Join us for a book talk with legal scholar JAMES BOYLE, discussing his book THE LINE: AI and the Future of Personhood, in conversation with KATE DARLING of the MIT […]</p>\n

Internet Archive BlogsChris Freeland

A must read report. This is so important. Our culture is online and disappearing.

That's It For This Week! Keep Rocking It!

-Seth

Thanks for reading! If you're liking the newsletter and the content that I curate, please consider signing up for a pay-what-you-want subscription to help me continue to write this weekly newsletter.