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Seth Goldstein

Seth Goldstein

13 Apr 2023
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AI Copy Lacks Soul, Personality, And Relatability

AI Copy Lacks Soul, Personality, And Relatability

Don't just ask AI to write your copy and throw it out to the world. Use it to brainstorm and come up with ideas, sure, but write the final draft yourself.

09 Sep 2026
Why "Build Trust" Is the Wrong Instruction

Why "Build Trust" Is the Wrong Instruction

Every piece of marketing advice eventually lands on trust.  Build it. Earn it. Demonstrate it. Show up consistently until people trust you. It's not wrong. It's just incomplete in a way that costs people a lot of wasted effort.

02 Sep 2026
The Right Way And Wrong Way To Monetize A Podcast

The Right Way And Wrong Way To Monetize A Podcast

You'd be surprised how many podcasters think advertising or charging the guest are good ways to monetize.

26 Aug 2026
Keep Your Systems Updated

Keep Your Systems Updated

In the age of Artificial Intelligence, long missed security issues are being unearthed. Keep your systems updated to keep from getting hacked.

19 Aug 2026

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