Artificial Intelligence Is Great But...
AI is great to help you get a start with your marketing, but relying on it wholesale is not a wise thing to do.

Artificial Intelligence is changing our lives so rapidly that it can give us whiplash. ChatGPT just enabled its latest image generation and more than a million people signed up in a day.
Now I'm not a Luddite, I see the value AI can bring to society and humanity. But I also see so many business people using it verbatim and calling it a day.
This is not the way to use AI. AI should be a starting point. It should be a way to get your ideas farther into the ideation stage and even to the point where you can produce your content quicker, but still keep it human.
I use AI to get me past the blank page. I ask it for ideas on a topic. I might even ask it for a brief rundown on each, but after that, I take it from there. And you know what? My content comes out better with a little help from AI than if I just went at it on my own.
Now your mileage will vary. But learn how to write good AI prompts. It's definitely a skill. But in the long run, it'll help you.
Just, whatever you do, don't just use the output verbatim. It helps no one.
What do you think?
The Latest From The Entrepreneur's Enigma Podcast


I Was On The I Know A Guy Podcast With Anthony Markey
Web Jawn

This is a wild and a really smart move. Get students used to using your service so they are loyal to your product over your competitors.

James Cridland of Podnews just released the Podnews Report Card on podcasting for 2025. There are some interesting insights in this presentation. Worth a read through.

Even with a ban possibly happening, TikTok is continuing to improve its platform.

This is great news for the distributed/federated/decentralized social web. Anything that can make security on these platforms easier and sustainable is a plus.

As much as I like Bluesky. The fact that it's not decentralized... yet... or will ever be, has me concerned. See my post on my personal site. But the fact that some are trying to use the AT Protocol to make more cool social web things is great.

This is terrible. AI companies need to pay for their usage.

This is a great piece from Dr. Pete over at Moz about Google and all the algorithm changes over the last 11 years.

This is sad news. Automattic has had a big lay-off round. For all the blustering and bullsh!t from Matt Mullenweg, this is a sad outcome from his idiocy. I used to admire the guy. I've met him a few times and he seemed nice enough. Man, he's a real post-economic (insert your adjective for Matt). 💩

Clever idea... show you're work AI! ✌️

Wow. I'm old. Microsoft started 6 years before I was born. Amazingly it's still going rather strong. For better or worse, that is. 🤣

Good to see organizing happening in the WordPress ecosystem to counteract the bullsh!ttery of Matt Mullenwegs actions. The WordPress community has always been bigger than Matt.

I find myself switching between the video of the podcast on YouTube and the audio in my podcast player quite a bit. Though, why do we have to define a podcast as video and/or audio. Can't it be both? Geez, this all or nothing mentality is exhausting.

Interesting view point from Mike Elgan, who is at the forefront of AI journalism. A must read.

Good! This needs to be litigated. AI can't have a open road to rip off Copyrighted content. They should at least pay for it.

Aleyda Solis is one of the smartest SEOs that I know. This is a great primer the differences between SEO and Generative Engine Optimization (aka AI search).

Mysterious... probably Google doing something with AI. Are any of you noticing this?
🎙️Podcast Coaching 🎙️

I've been podcasting since 2010. During those 12+ years I've learned a thing or two about the ins and outs of the industry and approaching it the right way.
I've decided to offer podcast coaching as a service to share the knowledge that I've accumulated over the decade-plus in the industry.
Web Find

I love this account on Mastodon. It gives piece of comics out of context and sometimes it's really funny.

World Backup Day was March 31st. This was a funny Minecraft meme that hit my funny bone.





That's It For This Week! Keep Rocking It!
-Seth
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