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We’ve had our network on Spotify’s Megaphone podcasting platform since the start of the network. Generally, it’s worked well. But recently we bumped into a problem — a big problem. No support on the weekends! 😜🥸
Now, I get it if you’re a small startup just getting started and need to scale up to that, but even Megaphone, pre-Spotify, was a big dog in the podcasting space and now with it being owned by Spotify, what the f*!k is the reason for not having support on the weekend? It’s beyond me.
I’m going to break it to you… it doesn’t matter how good your marketing or product is, if you have bad customer service you’re going to lose customers and in some cases they will talk and you’ll lose even more.
Focus on doing what’s right for your customers. If it means you have someone checking emails on the weekend and have a 2-hour turn around time (I’m making up the amount of time), it’s better than having NONE!
This past weekend, Megaphone had an issue with advertising insertions. And no one could help or fix it until MONDAY! That’s really bad. What’s more… news of this travels. Like in this newsletter and on social media. So one upset customer can balloon into a huge crisis and reputation-buster.
Not a good look Spotify/Megaphone! 🥸
What do you think about customer service? Do you think that having weekend hours is a must for any size company? Let me know! Mash that reply button!
Spotify now has 220 million paying subscribers
Speaking of Spotify… you’d think when things are looking up, they’d invest in better customer service. 🤔 Just saying! Hint, hint. 😜
Senate panel advances bills to childproof the internet
I don’t think this is possible. 😒
The Kids Online Safety Act is Still A Huge Danger to Our Rights Online
An interesting read and take this new potential law. The EFF will definitely be lobbying against it.
Meta Posts Strong Q2 Results as Facebook Crosses 3B Monthly Active Users
Let’s sit on that number for a second. 3 BILLION MAUs?! That’s HUGE.
Twitter Previews New X Icons, as the Twitter Bird is Erased from Existence
Could that role out been any more bungled? Geezus
Threads Adds ‘Following’ Feed, a Key Update for Meta’s Twitter-Like App
Maybe this will make the app more sticky. Before this feed option, the app was unusable. It might still be. IMHO 😜
How long SEO takes to work
An honest article from one of the godfathers of SEO, Bruce Clay. And his findings are spot on. 🤓
X (Twitter) slashes video ad prices to lure back advertisers
Desperate much? 🥸
Twitter commandeers @X username from man who had it since 2007
Kind of rotten, but not surprising. The former user got a tour of the building and some swag.
AI vs. Humans: The SEO Content Experiement
An interesting experiment and outcome.
The little search engine that couldn’t
It’s a shame. Neeva had promise, but couldn’t take down the Google.
LinkedIn seems to be working on an AI ‘coach’ for job applications
I have to admit I love LinkedIn. And anything that can make the experience better, I welcome.
5-Minute Whiteboard: Zero-Click Marketing 101
A must watch from the mind of marketing genius — Rand Fishkin and Amanda Natividad.
Tuesday 2¢ – Potty Mouth with Purpose
My buddy, Ian Truscott, ponders cursing in marketing and if it is effective and possibly beneficial. It makes me think of the Cure Insuance smiley face having a bleeped out curse on one of it’s commercials a few years ago. I’m not sure what I think. It definitely made me laugh. 🤔
Avoid Cheap/Free TLDs when looking for a domain for your project if you want it to show up in search, says Google
Kind of ironic that one of these cheap TLDs, .xyz, is Google’s parent company Alphabet’s URL suffix: https://abc.xyz. 😜
Show me your footer, I show you mine
Kevin Indig makes it in here again. This time it’s about the power of the footer on a website. Thoughts on this? I’d love to hear what you think.
Find Of The Week
This is one of my favorite SEO newsletters. Aleyda Solis is a world renowned SEO expert. Every week she compiles the SEOFOMO newsletter. It’s the way to keep up with the latest in SEO. Check it out and subscribe!
As always stay curious!